Yeti Expedition Escape Room Font, Part 2: Collaborative Design
Jessica Hatt and I decided to work together to create a new font combining both of our rough draft ones. Both of us had done a font focused on conveying the idea of cold by using icicle-like motifs on our letters. The main differences between our fonts were that mine had letters with an aspect ratio between 1:2 and 3:4, had one or two slight triangular peaks on the tops of letters, and had serifs, while hers were closer to square, had chisel-shaped points on top of letters, and lacked serifs.
After comparing designs and brainstorming, we settled on a set of design elements for our final font. The letters will all have a roughly 25 to 30 degree slant from vertical towards the right, which helps convey a sense of rushing and urgency. Their lines will have a moderate, consistent thickness. The font will be sans-serif, but it will retain the icicle details in the places our two fonts used them: primarily the upper-left inside of curves, the lower-right outside of curves, and underneath narrow flat edges. This will allow it to continue to convey the idea of cold, as originally intended. We will also keep the triple-peak motif present on the A and W characters, as well as add a small peak on long straight edges at the left edge of letters. On narrow parts atop letters, we will use Jess's chisel-like letter tops instead of my flatter ones. In addition, we will darkly color the leftmost edge of letters, giving them a slight three-dimensional effect and loosely referencing how shadows cast on mountains often cause a sharp contrast between their faces. Finally, in order to match with the style of the logo, our font will use only black and white.
After comparing designs and brainstorming, we settled on a set of design elements for our final font. The letters will all have a roughly 25 to 30 degree slant from vertical towards the right, which helps convey a sense of rushing and urgency. Their lines will have a moderate, consistent thickness. The font will be sans-serif, but it will retain the icicle details in the places our two fonts used them: primarily the upper-left inside of curves, the lower-right outside of curves, and underneath narrow flat edges. This will allow it to continue to convey the idea of cold, as originally intended. We will also keep the triple-peak motif present on the A and W characters, as well as add a small peak on long straight edges at the left edge of letters. On narrow parts atop letters, we will use Jess's chisel-like letter tops instead of my flatter ones. In addition, we will darkly color the leftmost edge of letters, giving them a slight three-dimensional effect and loosely referencing how shadows cast on mountains often cause a sharp contrast between their faces. Finally, in order to match with the style of the logo, our font will use only black and white.
(This image of Mount Everest shows some of the mountain shadows I was referring to.)
References:
Mount Everest as seen from Drukair [Digital image]. (n.d.). Retrieved November 12, 2017, from https://upload.wikimedia.org/wikipedia/commons/d/d1/Mount_Everest_as_seen_from_Drukair2_PLW_edit.jpg
I like the idea of using a slanted orientation to help the font communicate more. Also, your approach of predetermining the more detailed aspects of the font will probably help you once you start designing it. I think having such a plan will help your letters be more homogeneous.
ReplyDeleteI enjoy how precise you are with your design. Even without a visual, it's easy to picture what your font will eventually look like. I also think it's super cool how you chose to incorporate the shadows a mountain casts in your design. Good luck!
ReplyDeleteYou're design is very clear and specific; it conveys your thought and design process well. It's great that you and Jessica found a common ground to combine both of your fonts to make your final version! I really like the idea of using chisel-like top letters. I feel as though they will tie a theme of rocks and icicles to the coldness of your font. I'm excited to see your final draft!
ReplyDeleteDespite not having any initial drafts on this post, you lay out a really detailed plan for how you'll approach your design; as someone who's going for a more geometrically defined font design, I appreciate the amount of effort you will be putting in to having precise angles and ratios. Good luck!!
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